Sales Marketing Manager

"Sales & Marketing ManagerErgoworks Singapore
Ergoworks Singapore is seeking a results-driven Sales & Marketing Manager to take ownership of the company’s sales and marketing strategy across retail, e-commerce, and B2B channels. This role requires a strategic thinker who can also execute with precision, ensuring revenue growth, market relevance, and brand elevation.
Key Responsibilities:
Sales Leadership & Channel ManagementLead and oversee all sales activities across retail, e-commerce, and B2B commercial project channels.Collaborate closely with the Retail Sales Manager, E-commerce Lead, and B2B Project Sales Team to define channel strategies, KPIs, and growth plans.Identify new market opportunities, strategic partnerships, and business expansion initiatives.Monitor sales performance, track KPIs, and implement corrective actions to ensure revenue targets are met or exceeded.Coach and mentor channel teams to enhance productivity, customer engagement, and conversion rates.
Marketing Strategy & ExecutionDevelop and implement integrated marketing strategies that align with company objectives and omnichannel sales goals.Work closely with internal marketing teams and external vendors to execute impactful digital marketing campaigns across social media, paid media, email marketing, and other relevant platforms.Analyse marketing campaign performance to optimize ROI and brand visibility.Ensure consistent brand messaging and positioning across all customer touchpoints.
Product Development & Market AlignmentCollaborate with product development teams to ensure new products meet market trends, customer preferences, and brand standards.Provide actionable market insights to inform product design, pricing strategies, and launch plans.Conduct competitor analysis and consumer research to guide product innovation and sales positioning.
Strategic Planning & ReportingProvide regular reports and insights to senior management on sales performance, marketing effectiveness, and market trends.Develop actionable strategies to improve sales efficiency, reduce costs, and maximize ROI.Contribute to long-term business planning, ensuring that sales and marketing initiatives align with Ergoworks’ growth trajectory.
Qualifications & ExperienceMinimum Bachelor’s degree in Marketing, Business Management, Digital Marketing or a related fieldMinimum 5 years of experience in sales and marketing management, ideally within consumer goods, home or office furniture, or related industries.Proven expertise in omnichannel sales, digital marketing, B2B commercial projects, and integrated marketing strategies.Strong leadership and team management skills with the ability to drive results and mentor teams.Excellent analytical, strategic thinking, project management, and communication skills.Knowledge of market research, trend analysis, and product development processes.
Why Join ErgoworksLead a passionate team in a brand committed to creating holistic ergonomic solutions that works.Drive strategic initiatives that directly impact business growth, product innovation & market presence.Work in a collaborative environment that values creativity, market insight, and measurable results."