Benefits & Perks
Summary
Specializes in kitchen appliances and home wellness products like pressure cookers.\nDrive marketing positioning, execution, and influence future product development.
What You'll Need
- 1+ years product marketing experience
- Consumer goods or home appliances experience
- Excellent analytical skills
Job Description
"Summary: We are seeking a highly motivated Product Development Analyst (Market Insight) to define and execute impactful marketing strategies for our innovative products. This pivotal role will drive marketing positioning, foster cross-functional collaboration, and influence future product development through strategic insights.
Responsibilities
Product Positioning and Messaging: Develop compelling positioning, messaging, and value propositions that differentiates the product in the market.Ideation and Design: Brainstorm innovative product ideas and define product specifications, features, and performance requirements. Market Strategy & Analysis: Conduct deep market research and trend analysis to identify new growth opportunities, potential risks, and strategic product gaps. Maintain comprehensive profiles on key competitors and emerging technologiesCross-Functional Collaboration: Partner with product development, sales, e-commerce teams to support product lifecycle management and gather insights into continuous improvementExternal Relationship Management: Actively participate in high-level buyer and key account meetings to understand retailer needs, present strategic roadmaps, and gather actionable feedback to influence future strategy
Qualifications
+1 years of experience in product marketing preferredPrevious experience in a product marketing role in consumer goods or home appliances industry preferredPreferred food recipe development/collaboration experience Excellent analytical skills with close attention to detail and accuracySavvy communicator who can distill complex concepts into clear and compelling messages High effectiveness in managing cross-functional teams Strong communication and collaboration skills
Salary Range: $50K~$70K depending on experience
Equal Employment Opportunity
Cuckoo Electronics America is an Equal Opportunity Employer and are committed to creating an inclusive environment for all employees. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, or any other legally protected status."